Ch. 14 - Marketing Channels and Retailing

This week for my retail store I visited Gamestop because my company Square Enix does not have a location in New York. Gamestop is a chain store that sells as you would guess video games. The GameStop in Peter Cooper village which is the one that I visited had a very gamer friendly atmosphere. the games are almost always neatly organized and in the right section. they also have some select consoles for customers to try before either purchasing the console or buying a game for that specific console. As for the layout of this particular Gamestop the aisles are somewhat small and can get crowded easily. Something that I didn't like where how the personnel seemed more interested in each other then in the customers. However this is not always the case as I have had some personal remember me even a month after I've gone and have started a conversation with me as well. Also, when asked a question One answer that I've gotten is I don't know or something very brief. this was pretty much my experience of when I went to visit and I know that not all Gamestop are like this but this particular one